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Peterborough DNA has come a long way since being awarded £3 million by the UK’s innovation agency the Technology Strategy Board to develop a smarter city of the future. Through this programme, Peterborough is trialling new ways to tackle the city’s issues with innovative solutions.

In the pursuit of sustainability, Peterborough DNA has highlighted the need to attract new talent to the city as well as providing opportunities for developing local talent. There have already been examples of this investment, garnering positive results for the city, which are both scalable and shareable. Through a series of unique projects, Peterborough’s businesses, city leaders and community are taking a collaborative approach to problem solving and it is this joined up thinking that is delivering real results. Promoting support for entrepreneurship and innovation is key to Peterborough DNA’s work and important developments have taken place to facilitate the necessary support in this area. Find out more about how Peterborough DNA is making its mark on the city by watching the video below: