event

How To Build Your Marketing Story
Dates(s) - 21/02/2017 - 21/02/2017 10:00 - 11:00
Allia Future Business Centre, London Road, Peterborough, PE2 8AN

How to Build Your Marketing Story

Tuesday 21st February 2017

10:00-11:00

Allia Future Business Centre

London Road

Peteborough

PE2 8AN

Bob Hogg has been a marketer for more years than he cares to admit, Bob has wide practical experience in large companies (such as Beecham and Unilever) and smaller businesses, including his own.

He has also taught on many Chartered Institute of Marketing (CIM) professional courses and is a Senior External for the CIM

At the end of Bob’s one-hour session you will understand:

  • How having a credible marketing story helps you plan your marketing activity
  • The key elements that make up such a credible story
  • Best practice tips
  • How to build your own marketing story with a simple to follow framework

If you would like to book a place email Michelle Craig

Michelle.craig@allia.org.uk